Privacy Policy

8merch.com online store.

General provisions
Basis for the processing of data
Purpose, basis, period and scope of processing data in the online store
Data recipients in the online store
Profiling in the online store
The rights of the data subject
Cookies in the online store, operational data and analytics
Final provisions

1. General provisions

This Privacy Policy of an Online Store is of informative nature, which means that it shall be no source of obligations for Service Users or Customers of the Online Store. The Privacy Policy contains, above all, the principles concerning the processing of data by the Controller in the Online Store, including the basis, purpose and scope of personal data processing and the rights of data subjects as well as information regarding the use of cookies and analytical tools in the Online Store.
The Controller of the personal data collected via the Online Store shall be limited company 8MERCH Spółka z ograniczoną odpowiedzialnością based in Kraków (office address and correspondence address: Królewska 57 Street, 30-081 Kraków), registered in Register of Entrepreneurs of National Court Registry under the KRS number: 0000404155; Register Court which holds the company's documentation: District Court for Kraków-Śródmieście in Kraków, XII Commercial Department KRS; share capital in amount of 5.000,00 zł fully paid; tax ID no. NIP: 6772365762, National Economy Register No. REGON 122461979, e-mail address: services@8merch.com — hereinafter referred to as “Controller” and being simultaneously the Service Provider of the Online Store and the Seller.
Personal data in the Online Store shall be processed by the Controller in accordance with the binding legal regulations, in particular the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation) — hereinafter referred to as “GDPR” or “GDPR Regulation”.
Using the Online Store, including shopping, is voluntary. Similarly, providing personal data by the Service User or the Customer using the Online Store is voluntary, subject to two exceptions: (1) entering into contracts with the Controller — failure to provide the personal data necessary for the conclusion and performance of the Contract of Sale or a contract for the provision of an E-Service with the Controller in the cases and within the scope indicated on the website of the Online Store and the Terms and Conditions of the Online Store and this Privacy Policy shall result in no possibility to enter into the contract. Providing personal data is a contractual requirement in such a case and if the data subject is willing to enter into the contract with the Controller, they shall be obligated to provide the required data. The scope of the data required to enter into the contract is each time specified in advance on the website of the Online Store and in the Terms and Conditions of the Online Store; (2) statutory obligations of the Controller — specifying the personal data is a statutory requirement resulting from the commonly binding legal regulations obligating the Controller to process the personal data (e.g. processing data to fiscal books and ledgers) and failure to specify the data will render it impossible for the Controller to perform the obligations.
The Controller assures due diligence to protect the interest of persons being data subjects, in particular being responsible and liable for and assuring that the data collected are: (1) processed in accordance with the Act; (2) collected for specific, legal purposes and not subject to further processing inconsistent with the purposes; (3) correct as regards the subject matter and adequate as regards the purpose of the processing; (4) stored in a form making it possible to identify the people they apply to, no longer than it proves necessary to attain the purpose of processing and (5) processed in a manner ensuring security of the personal data, including the protection against illicit or illegal processing or accidental loss, damage or destruction, with the use of appropriate technical and organisational measures.
Taking into account the nature, scope, context and purpose of processing as well as the risk of breaching the rights or freedoms of natural persons with varied likelihood and degree of threat, the Controller is implementing appropriate technical and organisational measures so that the processing takes place pursuant to the Regulation and it is possible to show it. The measures are reviewed and updated, as necessary. The Controller applies technical measures preventing the acquisition and modification of personal data sent electronically by unauthorised persons.
Any words, phrases and acronyms used in this privacy policy starting with a capital letter (e.g. Seller, Online Store, E-Service) shall be understood in accordance with the definition contained in the Terms and Conditions of the Online Store available on the websites of the Online Store.

2. Basis for the processing of data

The Controller is authorised to process the personal data in cases, and to the extent, when at least one of the following conditions is met: (1) the data subject consented to the processing of their data to one or more specified ends; (2) processing is necessary for contract performance the data subject is a party to, or to take actions to the request of the data subject, prior to contract conclusion; (3) processing is necessary to meet the legal obligation of the Controller; or (4) processing is necessary for the needs resulting from the legally justified interests of the Controller or third party, except for situations when the interests or basic rights and freedoms of the data subject override such interests and they require personal data protection, especially when the data subject is a child.
The processing of personal data by the Controller each time requires having at least one basis indicated in item 2.1 of the privacy policy. Specific bases for processing personal data of the Service Users or the Customers of the Online Store by the Controller are specified in the following point of the privacy policy — as regards the specific goal of processing personal data by the Controller.

3. Purpose, basis, period and scope of processing data in the online store

Each time, the purpose, basis, period and scope as well as the recipients of personal data being processed by the Controller result from actions undertaken by a given Service User or Customer in the Online Store.
The Controller may process the personal data in the Online Store for the purposes, on the bases, within the periods and scope, as follows:

Purpose of data processing	Legal basis for processing and the period of data storage	Scope of data processing
The performance of the Contract of Sale or a contract for the provision of an E-Service, or taking actions to the request of the data subject, prior to entering into the above contracts.	Article 6, par. 1, point b) of the GDPR Regulation (contract performance). The data shall be stored for the period necessary for the performance, termination or expiry of a contract entered into in a different manner.	Maximum scope: name and surname; e-mail address; phone no.; delivery address (street, flat no., office no., zip code, town, country), address of residence (if different than the delivery address).
Direct marketing	Article 6, par. 1, point f) of the GDPR Regulation (legitimate interest of the controller). The data shall be stored for the period of the legitimate interest of the Controller, however no longer than the period of limitation of claims as regards the data subject under the business activity of the Controller. The period of limitation shall be specified by legal provisions, in particular the Civil Code (the basic period of limitation in the case of claims related to business activity amounts to three years, and for a Contract of Sale two years). The Controller may not process the data for the needs of direct marketing in the case of expressing clear objection in this field by the data subject.	E-mail address
Marketing	Article 6, par. 1, point a) of the GDPR Regulation (consent). The data are stored until the data subject withdraws the consent to further process their data to that end.	Name, e-mail address
The Customer expressing opinion on the concluded Contract of Sale	Article 6, par. 1, point a) of the GDPR Regulation. The data are stored until the data subject withdraws the consent to further process their data to that end.	E-mail address
Keeping tax books	Article 6, par. 1, point c) of the GDPR Regulation in relation with Article 86 §1 of Tax Ordinance Act, consolidated text of 17 January 2017 (Journal of Laws of 2017 item 201). The data shall be stored for the legally required period, requesting the Controller to store tax books (till the lapse of the period of limitation of a tax obligation, unless Acts on Tax stipulate otherwise).	Name and surname; address of residence (if other than the delivery address) of the Service User or the Customer.
Determining, pursuing or defence of claims on the side of the Controller, or ones that may arise as regards the Controller.	Article 6, par. 1, point f) of the GDPR Regulation. The data shall be stored for the period of the legitimate interest of the Controller, however no longer than the period of limitation of claims as regards the data subject under the business activity of the Controller. The period of limitation shall be specified by legal provisions, in particular the Civil Code (the basic period of limitation in the case of claims related to business activity amounts to three years, and for a Contract of Sale two years).	Name and surname; phone no.; e-mail address; delivery address (street, flat no., office no., zip code, town, country), address of residence (if different than the delivery address).

Purpose of data processing

Legal basis for processing and the period of data storage

Scope of data processing

The performance of the Contract of Sale or a contract for the provision of an E-Service, or taking actions to the request of the data subject, prior to entering into the above contracts.

Article 6, par. 1, point b) of the GDPR Regulation (contract performance). The data shall be stored for the period necessary for the performance, termination or expiry of a contract entered into in a different manner.

Maximum scope: name and surname; e-mail address; phone no.; delivery address (street, flat no., office no., zip code, town, country), address of residence (if different than the delivery address).

Direct marketing

Article 6, par. 1, point f) of the GDPR Regulation (legitimate interest of the controller). The data shall be stored for the period of the legitimate interest of the Controller, however no longer than the period of limitation of claims as regards the data subject under the business activity of the Controller. The period of limitation shall be specified by legal provisions, in particular the Civil Code (the basic period of limitation in the case of claims related to business activity amounts to three years, and for a Contract of Sale two years). The Controller may not process the data for the needs of direct marketing in the case of expressing clear objection in this field by the data subject.

E-mail address

Marketing

Article 6, par. 1, point a) of the GDPR Regulation (consent). The data are stored until the data subject withdraws the consent to further process their data to that end.

Name, e-mail address

The Customer expressing opinion on the concluded Contract of Sale

Article 6, par. 1, point a) of the GDPR Regulation. The data are stored until the data subject withdraws the consent to further process their data to that end.

E-mail address

Keeping tax books

Article 6, par. 1, point c) of the GDPR Regulation in relation with Article 86 §1 of Tax Ordinance Act, consolidated text of 17 January 2017 (Journal of Laws of 2017 item 201). The data shall be stored for the legally required period, requesting the Controller to store tax books (till the lapse of the period of limitation of a tax obligation, unless Acts on Tax stipulate otherwise).

Name and surname; address of residence (if other than the delivery address) of the Service User or the Customer.

Determining, pursuing or defence of claims on the side of the Controller, or ones that may arise as regards the Controller.

Article 6, par. 1, point f) of the GDPR Regulation. The data shall be stored for the period of the legitimate interest of the Controller, however no longer than the period of limitation of claims as regards the data subject under the business activity of the Controller. The period of limitation shall be specified by legal provisions, in particular the Civil Code (the basic period of limitation in the case of claims related to business activity amounts to three years, and for a Contract of Sale two years).

Name and surname; phone no.; e-mail address; delivery address (street, flat no., office no., zip code, town, country), address of residence (if different than the delivery address).

4. Data recipients in the online store

For the needs of proper Online Store functioning, inclusive of the performance of the Contracts of Sale entered into, it shall be necessary for the Controller to make use of external companies' services (e.g. software provider, courier, or payment system provider). The Controller uses solely the services of such processing entities which ensure sufficient guarantee to implement appropriate technical and organisational measures so that the processing meets the requirements set out in the GDPR Regulation and protects the rights of data subjects.
Providing data by the Controller does not take place in every case and not to all the recipients or categories of recipients defined in the privacy policy — the Controller provides the data only in the case it proves necessary to attain a given purpose of personal data processing and solely within the necessary scope.
Personal data of the Online Store Service Users or Customers may be provided to the following recipients or categories of recipients:
- carriers / forwarders / couriers — in the case of a Customer who selects the Online Store to deliver the Product by post or courier, the Controller makes the collected Customer's personal data available to the selected carrier, forwarder or agent performing shipment for the Controller to the extent necessary to deliver the Product to the Customer.
- e-payments or payment card service providers — in the case of a Customer who uses in the Online Store the option of e-payment or payment card, the Controller makes the collected Customer's personal data available to the selected payment service provider in the Online Store for the Controller to the extent necessary to perform the payment of the Customer.
- service providers rendering for the Controller technical, IT or organisational solutions, making it possible for the Controller to conduct a business, inclusive of the Online Store and E-Services provided via it (in particular computer software providers for the Online Store, e-mail companies and hosting providers as well as software providers for company management and technical aid for the Controller) — the Controller makes the collected personal data of the Customer available to the selected provider operating to their order only in the case and to the extent necessary for attaining a given purpose of data processing in accordance herewith.
- accounting, legal and counselling services providers rendering for the Controller accounting, legal or counselling services (in particular an accounting agency, law firm or debt collection company) — the Controller makes the collected personal data of the Customer available to the selected provider operating to their order only in the case and to the extent necessary for attaining a given purpose of data processing in accordance herewith.

5. Profiling in the online store

The GDPR Regulation obligates the Controller to inform about the automated decision-making process, including profiling referred to in Article 22, par. 1 and 4 of the GDPR Regulation, and — at least in those cases — the vital information concerning the decision-making process as well as the meaning and foreseeable consequences of processing for the person being the data subject. Bearing in mind the above, the Controller specifies in this point of the privacy policy the information concerning the possible profiling.
The Controller may use profiling in the Online Store for direct marketing purposes, yet the decisions made on its basis by the Controller do not concern the conclusion or rejection to conclude the Contract of Sale, or the possibility to make use of E-Services in the Online Store. The result of profiling in the Online Store may be e.g. discount for a given person, sending a discount code, reminding about unfinished purchase process, sending Product offers, which may be related to the interests or preferences of the person, or offering better conditions as compared with the standard offer of the Online Store. Regardless of profiling, the person makes decisions freely, whether they want to use the discount given, or better conditions and buy a product in the Online Store.
Profiling in the Online Store consists in automatic analysis or forecast of the conduct of a given person on the website of the Online Store, e.g. by adding a given Product to the cart, browsing the page of a given product in the Online Store, or the analysis of the history of purchase in the Online Store. The condition for such profiling is for the Controller to have the personal data of the person, so that they can later send them e.g. a discount code.
The data subject shall have the right not to depend on the decision which is only based on automated processing, including profiling, and has some legal effects on the person or similarly affects them.

6. The rights of the data subject

The right to access, rectify, restrict, erase or transmit — the data subject shall have the right to demand the Controller to have access to their personal data, rectify, erase (“the right to be forgotten”) or restrict the processing and shall have the right to object to the processing and transmit their data. Detailed conditions of the above rights shall be indicated in Articles 15–22 of the GDPR Regulation.
The right to withdraw the consent at any time — the person whose data are being processed by the Controller on the basis of the consent given (pursuant to Article 6, par. 1, point a) or Article 9, par. 2, point a) of the GDPR Regulation), they shall have the right to withdraw their consent at any time without any impact on the compatibility with the right to process made based on the consent prior to the withdrawal.
The right to lodge a complaint with a supervisory body — the person whose data are being processed by the Controller shall have the right to lodge a complaint with a supervisory body in a manner and mode specified in the provisions of the GDPR Regulation and the Polish law, in particular the Personal Data Protection Act. The supervisory body in Poland shall be the President of the Office for Personal Data Protection.
The right to object — the data subject shall have the right, at any time, to lodge a complaint — for reasons related to their particular situation — as regards the processing of their personal data based on Article 6, par. 1, point e) (public interest or official authority) or f) (legitimate interest of the controller) in the case of profiling based on the provisions. The Controller in such a case must stop processing the personal data, unless they show the existence of legally significant and justified bases for the processing, overriding the interests, rights and freedoms of the data subject, or the bases for determining, pursuing or defending the claims.
The right to object as regards direct marketing — in the case the personal data are being processed for the needs of direct marketing, the data subject shall have the right, at any time, to lodge a complaint as regards the processing of their personal data for the needs of such marketing, including profiling, to the extent to which the processing is related to direct marketing.
To perform the rights mentioned in this point of the privacy policy, one may contact the Controller by sending them an appropriate message in writing or via e-mail to the address of the Controller indicated at the beginning of the privacy policy.

7. Cookies in the online store, operational data and analytics

Cookies are small pieces of text files sent by the server and saved at the visitor's of the Online Store (e.g. on the hard disk of a computer, laptop, or smartphone's memory card — depending on the type of device used by the Online Store's visitor).
The Controller may process the data contained in Cookies while the visitors of the Online Store use it for the following purposes:
- identification of the Service Users being logged in the Online Store and showing that they are logged in;
- saving Products added to the cart to place an order;
- saving data from the Order Forms, polls or logging data to the Online Store;
- adjusting the content of the Online Store to individual preferences of the Service User (e.g. concerning the colours, font size, layout) and optimising the use of the Online Store's websites;
- preparing anonymous statistics presenting the manner of using the Online Store.
As a standard, most internet browsers on the market accept saving Cookies by default. Every person has the possibility to specify the conditions of using Cookies in the browser settings. It means that one may, e.g. partially restrict (e.g. temporarily) or fully disable saving Cookies — in the latter case it may have an impact on some functionalities of the Online Store (for instance it may prove impossible to go through the Order using the Order Form owing to failure to save the Products in the cart in the course of subsequent stages of Order placement).
The browser settings concerning Cookies are essential as regards the consent to use Cookies by our Online Store — in accordance with the law, such consent may also be expressed in the browser settings. In view of lack of such consent, change the browser setting accordingly as regards Cookies.
Detailed information concerning the change in Cookies settings and their individual removal in the most common browsers is available in the help section of the browser.
The Controller may use Google Analytics and Universal Analytics services in the Online Store, which are provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). The services help the Controller to analyse the frequency of visits in the Online Store. The data collected are processed under the above services in an anonymous manner (the so-called operational data, which make it impossible to identify a person) to generate statistics helpful while administering the Online Store. The data are of collective and anonymous nature, i.e. they do not contain any identifying features (personal data) of the visitors of the Online Store. Using the above services in the Online Store, the Controller collects such data as the sources and medium of acquiring visitors of the Online Store and the manner of their conduct on the website of the Online Store, information concerning their devices and browsers used to visit the website, IP and domain, geographical data and demographic data (age, sex) and interests.
It is possible to easily block sharing information with Google Analytics as regards the activity on the website of the Online Store — install to that end an opt-out add-on made available by Google Inc.
The Controller may use Facebook Pixel service, which is provided by Facebook Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland). The service helps the Controller to measure an effectiveness of adverts and to find out what actions do users of the Online Store undertake and to show them matching adverts.
Managing Facebook Pixel is possible through ads' settings on a Facebook user's account.

8. Final provisions

The Online Store may contain links to other websites. The Controller encourages that at the time of being transferred to other websites, become familiar with the privacy policy. This privacy policy shall apply only to the Online Store of the Controller.